A key jewelry industry trade publication forecasts anticipated design trends early every year. This list aims to serve as a guideline for store purchases, highlighting pieces and materials trending now, based on the clothing, color, red carpet, and real-life influences at work in the market. Yellow gold is a top trend on the list, and here’s the reasoning on why it’s relevant to jewelers now.
‘We saw lots of Yellow Gold at the Emmys in dainty pendants, and all year long in vermeil, gold plate, and yellow-colored brass and bronze jewels. But considering that the price of gold has dropped 29 percent to date—and analysts suspect that the prices per ounce will continue dropping—the industry can happily re-embrace the precious metal in designs and with more liberal applications. Plus, the World Gold Council’s LoveGold promotional vehicle is calling more attention to the gleaming metal with the help of bloggers, social media, great designs, and live events.
Here at NYCWD all our styles are available in both 14kt and 18kt gold at all times. When a company such as ours actually designs its fine jewelry line, there are molds available that can be finished in any gold color, and platinum as well. Feel free to review our designs at www.NYCWD.com